Color Theory in Floristry

Color Theory in Floristry

Applying the Color Wheel and Harmonies In Floral Design Red symbolizes love and passion. Yellow rouses happy and bubbly vibes. White and blue evoke feelings…

Art of Floristry 101

Art of Floristry 101

Origins of Flowers and the Industry In this article, we look into the history of the art of floristry. We discuss how it became a…

Scent Marketing in Floristry

Scent Marketing in Floristry

Psychology of Smell and Consumer Behavior In this article, we talk about the concept of scent and how it plays a role in managing a…